PROJECT DETAIL

Student Acquisition Funnel and Retention Analytics

Measure enquiry-to-enrolment stages, channel efficiency and repeat engagement using privacy-safe sample data.

Project profile

DomainMBA / Commerce

SpecializationAnalytics / Strategy

TechnologySQL · Power BI · Spreadsheet/Python

Career directionBusiness Analytics

✓ Define funnel stages

✓ Create anonymized sample dataset

✓ Write SQL transformations

✓ Build KPI dashboard

✓ Add cohort analysis

✓ Document business assumptions and limitations

• KPI dictionary

• Data model checklist

• Dashboard storyboard

• Experiment template

• Report outline

• PPT outline

• Viva prompts